Thursday, August 13, 2026

McDonald’s Built a 515-Page Dossier on Me. It Says I’ll Never Stop Eating There

https://www.wired.com/story/mcdonalds-built-a-515-page-dossier-on-me-it-says-ill-never-leave/

Much of my data report contains a detailed account of past McDonald’s transactions as well as offers the fast-food company sent me and how many loyalty points I accumulated. Essentially, every time I opened up the app to grab a bite to eat, it created a detailed record about when, where, and what I purchased. The log was even more thorough than I anticipated, including a record of every time I’ve scanned a code as part of its returning Monopoly sweepstakes along with the prize I received. 

 

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